The Pros and Cons to Forming a Cross-Border Alliance
The Pros and Cons to Forming a Cross-Border Alliance by Laurel J. Delaney In celebration of a 20-year anniversary to writing my first exporting book, “Start & Run a Profitable Exporting Business,” I’ll be sharing excerpts from that book here over the coming months. This chapter will allow you to gauge your readiness — or willingness — to take the on…