Today’s post features how to grab, keep and churn out global customers one at a time; how iVillage co-founder Tina Sharkey is secretly 🙂 starting a new e-commerce site called Dhosi; and, how Apple Pay is going global.
Is there really a secret to grabbing, keeping and churning out customers one at a time on your website? Well there’s not one little secret but in the article below, I point out seven ways to convert visitors to your website into global buyers.
What’s the significance here? Tina Sharkey cut her teeth as a co-founder of iVillage, an online women’s community that was later bought by NBC Universal for $600 million in 2006. Now she’s swapping seats with the founders she currently helps, and is starting a new company while also investing for Sherpa Capital. She’s partnered with entrepreneur Ido Leffler on a secretive consumer startup called Dhosi, which is a working name that could change by the time of launch. Dhosi will be focused on e-commerce and will help consumers “live better through the stuff they buy and how they buy it,” according to Leffler.
Keep a look out for it. The launch is scheduled for early 2017.
Why does this not surprise us? Apply Pay is currently available in six countries and plans to launch in Hong Kong and Spain soon. Which countries are next? Rumor has it: France, Brazil and India.
How is Apple choosing its markets? Easy. They are going after markets with existing networks of iPhone users, high credit and debit penetration, and some sort of existing contactless payment ecosystem.