4 Tips for Going Global
Small businesses are poised to drive economic growth through international expansion. Here are four tips to serve as your guide to going global. Don’t Go It Alone. There are plenty of organizations, such as the U.S. Commercial Service (buyusa.gov) that have programs and services to help small business owners locate potential business partners such as buyers or distributors overseas. It’s also…
Laurel Delaney: 20 Tips for Going Global
This article is one of my favs because it offers a shortcut to just about everything you need to know to take your business global. It was originally written for and published by GoDaddy. It starts like the following. “From choosing the right market to having a payment plan in place, this is your cheat sheet to growing a global business. If…
Revisiting an Interview with Baybars Altuntas Because It Is Relevant to Our Times
An Interview With Baybars Altuntas, a Turkish Television Star, Global Entrepreneur and Best-Selling Author (originally published on the About.com Import/Export website but they removed it so I am repeating it here because it is rich with insightful advice. I highlighted in red what is relevant and meaningful). How often do you get a chance to interview a star from the Turkish version…
7 Unexpected Reasons to Take Your Business Global in 2020
Why should you take your business global?” Here are seven unexpected reasons. 1. You can generate greater revenue for less effort. Sure it takes a long time to seal a deal internationally, but once you do, the revenues are typically far greater than on a domestic deal. For example, let’s say you market a crystal chandelier cleaner. When you ship…
Are You Ready to Export?
Are You Ready to Export? by Laurel J. Delaney Anyone who wants to export, can. The world awaits. The essential element needed to be successful exporting is readiness. The rest is mechanics and know-how. Whether you’re a first-time exporter or entering a new market, selling goods and services across borders is easy and just a mouse click away. I’m here…
The Pros and Cons to Forming a Cross-Border Alliance
The Pros and Cons to Forming a Cross-Border Alliance by Laurel J. Delaney In celebration of a 20-year anniversary to writing my first exporting book, “Start & Run a Profitable Exporting Business,” I’ll be sharing excerpts from that book here over the coming months. This chapter will allow you to gauge your readiness — or willingness — to take the on…
The Importance of Scaling a Small Business for Global Growth
As UPS’s marketing director for small businesses, Jeremy Melis has his finger on the pulse of the global small business market. So you can imagine my excitement to connect with Jeremy to find out what he thinks are the latest trends in the small business sector, what scaling a business means and how technology has played a role in enabling…
4 Ways to Achieve New Growth in Swiftly Developing Countries
by Laurel Delaney, President of GlobeTrade.com There is very little doubt that the swiftly developing economies, such as Latin America, China and India, are well on their way to becoming the most important growth markets of the future. Much of this growth is due to the fast development of the Internet and mobile technologies. Here are four ways to tap…
Here’s What Five Successful Entrepreneurs Have to Say About the Future of Business in 2018
Here’s what five successful entrepreneurs have to say about the future of business in 2018. 1. Tim Ferriss, Entrepreneur and author, Tribe of Mentors: Short Life Advice from the Best in the World “When most of your competitors are cutting costs, laying off employees, slashing salaries and removing niceties from the customer experience, you can do some of the opposite — assuming…
9 Unexpected Reasons to Take Your Business Global
9 Unexpected Reasons to Take Your Business Global by Laurel J. Delaney One of the biggest questions I get from small business owners is this: “Why should I take my business global?” What follows are nine unexpected reasons. 1. You can generate greater revenue for less effort. Sure it takes a long time to seal a deal internationally, but once…
How to Harness Global Mobile Business Opportunities
The following is an excerpt from: Exporting: The Definitive Guide to Selling Abroad Profitably. Harnessing Mobile Business Opportunities by Laurel J. Delaney For many people, checking the Internet has quickly become a habit, like brushing your teeth, making your bed, or combing your hair. As the world is revolutionized by the availability of more low-cost tablets and smart phones, the Internet will…
Resources for Cultivating Cultural Awareness
You don’t need to go far off the beaten path to acquire the information you need to jump-start your cultural learning. Here are a few tips that will lead the way for you. Start with your bank. Many big international banks, HSBC for example (https://globalconnections.hsbc.com/global/en/tools-data/country-guides), offer country guides right on their site. Universities also offer a rich, in-depth pool of…
How Do You Get More Customers Worldwide to Conduct Business With?
Whenever I give talks to eager entrepreneurs and business owners who want to do business with the world, I am almost always asked: How can I get customers worldwide to find me? It starts with crafting a solid international online marketing plan – one that is strategic in nature and executed in a consistent manner. Here’s the scenario: Hundreds, if not…
Most Popular Posts of 2016 on Exporting Guide
Here’s a look at our most popular posts in 2016. All I can say is get your GLOBAL MOJO in 2017! Back with you in the new year. Join me for a webinar I am giving over at WEGG on 1/4/17 on “Laurel Delaney’s Global Trade Trends Report 2017.” It’s no charge but you must register to attend. Thanks for your…
Create An Environment Where People Will Flourish
The following is an edited excerpt from Exporting: The Definitive Guide to Selling Abroad Profitably (2nd edition; Apress 2016; ©Laurel Delaney). __________ Jim Collins has it right. No matter what brilliant idea or well-organized plan you have in place for exporting, the basic and most important side of your enterprise is still the human side. It starts with getting the right…
Benefits to Exporting Are Clear But Can You Do It From Home?
With technology, anything is possible in terms of conducting business with anyone in the world provided they have an Internet connection. In the following two articles, I talk about drawbacks to consider when you operate an import or export business out of your home. These are just some things to think about. Not everyone has these issues but as long as…
Kick Your Business Up a Notch Through Exports (Webinar)
For those eager to start out the new year with a global footprint, join Laurel on a webinar she is giving Wednesday, January 6th at 11:00 a.m. Central (FREE) on Getting Started in Exporting – Ready Your Business For Growth Here’s a sampling of what you will learn: What you need to do to get your business export ready How…
Aligning Your Company For Global Success
How should executives think about aligning their companies’ capabilities behind exporting and global expansion? Here’s what it takes for an organization, big or small, to go global or expand further. 1. Get a companywide commitment. That companywide commitment involves you alone if you are a sole proprietor, or in the case of a large corporation, the executive committee, finance, operations,…
The Future of Retailing: No Middleman Required
Remember the telex machine and how important it once was for communicating efficiently with people worldwide? Then the fax machine came into play. Next was email and now Skype. When I look at these advancements, I am stunned and, at the same time, ecstatic because they are so cool. Recently, I’ve been studying other brisk developments online, such as the…
Season’s Readings From Laurel Delaney
If you are going to snuggle up by a fireplace with a cup of spiced eggnog and a few good business books this holiday season, check out these six excellent reads that will teach you how to conquer the world. 1. The Box by Marc Levinson (http://www.amazon.com/Box-Shipping-Container-Smaller-Economy/dp/0691136408/) Why is this book so important? Publishers Weekly sums it up: “Levinson, an economist,…
Are You Making International Customers a Priority?
When local (domestic) business picks up, do you ignore overseas calls or emails requesting quotes, asking for assistance or wanting to place an order? How are you attending to existing international customers? Do you respond promptly to their inquiries or initiate a point of contact on your own to check in on how they are doing? If you are baffled…
Blog Exuberance: Brand Yourself Everywhere
Anyone can create a blog. Building a successful blog, on the other hand, requires hard work. Yet it’s worth every ounce of effort because, when used correctly, this low or no-cost communication vehicle can do many powerful things including: positioning you as an expert or thought leader in your industry; helping you market your products or services globally; allowing to…